“What Should I Post About…?”

Have you ever had this feeling that you should be posting on social media consistently (which you should) but don’t know what to write about each time? Being consistent and engaging on social media allows your followers to want to read your content instead of just scrolling past it.

Here is a free download to help inspire creativity with your posts and allow for variety in your content. Your followers will appreciate it!

Social Media Content Creation Ideas

Any of these can be a post, story, reel, and using a variety of posting methods is key to keeping your followers engaged and interested.

  • Why did you start your business and how did it all begin?
  • What do you love most about your products/services?
  • What do you love about the community your business is in?
  • Customer/client success story Customer/client feedback/review/praise
  • Beginner tips for your customers/clients
  • Staff highlights/introductions
  • Quote that is meaningfully connected to what you do
  • Common mistakes and quick fixes
  • New products/services offered Holidays (real and fun ones!)
  • Share a FAQ and response
  • Share your morning routine
  • Give a product review
  • Share about a mentor and why they’ve inspired you (ask for permission first!)
  • Behind the scenes of your business
  • Project you are working on
  • Repurpose old content
  • Thank you to customers/clients/followers
  • Community organizations/causes you support
  • Share a gratitude
  • What your customers/clients have taught you
  • Trends in your industry
  • Host an open Q & A
  • Share your values and why they are important to you
  • Share your mission statement and explain its foundation
  • Share a service you offer and followers comment how that word/problem makes them feel using emojis only
  • Share a typical day in the life of you
  • Share a tour of your office space
  • Create and share a checklist
  • Share a blast from the past on the product or service you offer
  • Share a sneak peak on a new product, service, event, etc.
  • Highlight a business in your community
  • Ask about pros and cons on a specific product or service needed
  • Share a goal you’ve set for yourself and ask followers about their goals
  • Share a joke related to your industry
  • Use newsworthy events in a positive light for your business
  • Ask you anything day
  • Create a how-to video
  • Celebrate a milestone
  • Promote your email subscription or newsletter
  • Free download or resource
  • Contest/giveaway
  • Fun facts
  • Challenges
  • Upcoming community events